Pella Corp. unveiled a hidden screen for vinyl windows that appears when the window is open and folds away when the window is closed. Hidden Screen is available now for homeowners on Pella 250 Series single-hung, double-hung or sliding windows through a local Pella showroom and will be available to professionals in late 2022.
“Customers want two things from their screens: keep the bugs out and let the fresh air in,” says Jenn Tuetken, senior design and insights manager, Pella. “What they don’t want is the hassle of cleaning or storing the screen, and they certainly don’t want screens to take away from the aesthetic appeal of their home. Hidden Screen solves all of that.”
The Hidden Screen is not visible when the window is closed, and, because it is hidden and stored when not in use, it stays clean and undamaged. The Hidden Screen was tested to 9,400 cycles, which is equivalent to opening and closing windows once a day for 25 years.
More than 87 percent of Pella’s windows today are sold with screens and vinyl windows make up more than half of the total window market, according to a press release.
“When we look across our product portfolio, we are uniquely positioned to deliver an innovative screen option for our mass market vinyl windows – Pella 250 Series,” says Tuetken.
