Headquarters: Temperance, MI
Product Lines: Custom vinyl replacement windows and doors with diverse design options and high performance glass packages. Brands include Sunrise, Vanguard, Verde, Restorations, Essentials, and Coastal Performance.
2013 Top 100 Sales Range Category: $50 Million to $100 Million
General Information: Founded in 1994, Sunrise Windows operates a production facility in Michigan with over 100,000 square feet of manufacturing space to serve its network of dealers in 35 states. In 2012, the company upgraded dealers to an online warranty registration system to easily transmit homeowner information, and has made personalized literature accessible on its Sunrise Dealer eStore. The company launched the Essentials Sliding Door featuring the EverCore composite frame, as well as Coastal Performance PG50 Windows. It also upgraded its SunBlinds with a maintenance–free blind operator to tilt blinds on casement and awning windows without removing the screen.
Reflecting its focus on dealer support with progressive marketing programs, lead generation objectives, impactful promotions, and comprehensive retail sales training, the company’s dealer program was recognized with a 2012 Crystal Achievement Award. Sunrise is owned in part by The Riverside Co., a Cleveland-based private equity firm that acquired a stake in the company from FdG Associates, a New York-based firm, in 2010.
Sunrise’s corporate headquarters and manufacturing plant in Michigan
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