MI Foundation Raises Nearly $80K in Fight Against Breast Cancer
November 12, 2020
“We are so grateful to everyone who helped make this a truly successful Breast Cancer Awareness Month,” says Matt DeSoto, MI CEO. “The fight against breast cancer has been a major focus of ours since the beginning of the MI Foundation. We’re grateful for the opportunity to do our part to help those in need.”
MI Windows and Doors and Milgard Windows & Doors teams conducted a fundraiser of pink merchandise, encouraged donations online, and turned the NFRC product labels pink in October.
The MI Foundation kicked off the effort with a $50,000 donation split between the National Breast Cancer Foundation and the Breast Cancer Research Foundation. Another $20,000 was raised through an online donor program and by selling pink merchandise, and $10,000 was raised through a social media campaign and product purchase registrations.
In addition to the money raised for these National organizations, Milgard and MI team members supported breast cancer charities in their communities.