Modernize published "An Essential Contractor's Guide to Navigating COVID-19," an e-book resource to aid contractors as they coordinate with prospective clients to close new business and conduct ongoing projects during the COVID-19 pandemic.
Topics addressed include:
- Easy-to-use tools suggested for business management, proposal development, and client communication in a virtual environment
- Recommendations on what to include in digital marketing presentations to help increase sales
- Actionable tips for preserving positive cash flow in a contractor’s business
- Innovative ways to maintain a strong prospect pipeline and galvanize rising demand for home improvement projects while homeowners are staying at home
- Highlighting your business’s impact on the local community
- Best practices and navigation tips for employee safety on job sites and during home evaluations with prospective clients
- Leadership support and crisis communication planning for the construction industry
“Since March, our website traffic has surpassed previous records, indicating strong consumer demand for home service and home improvement providers,” says Gregg Hicks, vice president and spokesperson for Modernize. “At the same time, home professionals are having to adapt their practices in a myriad of ways to maintain safety. There is a lot to consider in this rapidly-changing environment, so we created a free resource to help home service providers operate as efficiently and safely as possible.”
